Migration articles
29 articles
Everything that happens between the old URL and the new theme: crawling builder pages, classifying sections, sideloading media, and importing drafts. Includes platform-specific exits and the checklists we run before DNS cutover.

How AI is changing WordPress agency workflows in 2026
AI is not replacing agency developers in 2026 — it is reshaping which tasks get junior hours, which get automated, and which still need a senior with a redirect spreadsheet. Here is the honest picture for WordPress shops.

When to use AI for content migration vs when not to
AI migration is brilliant on long-tail interior pages and painful on load-bearing templates with plugin meta. Here is how to decide per project — without letting sales enthusiasm outrun engineering reality.

AI content migration tools compared (honest roundup)
Every migration tool optimises for a different problem. None of them magically rebuild your Elementor site into ACF blocks — here is how the options actually compare in 2026.

WordPress migration time benchmark (2026 data)
Real numbers from AIRA production usage — not a vendor infographic. How long manual copy-paste takes vs AIRA, what accuracy looks like after review, and what agencies should budget.

WordPress multilingual migration: WPML, Polylang and URL structure
Multilingual rebuilds fail quietly — wrong hreflang, broken translation links, English pages 404ing in /de/. Here's how to migrate WPML or Polylang without losing rankings in any locale.

How to migrate from WordPress.com to self-hosted WordPress
WordPress.com is not the same as self-hosted WordPress — exports, plugins, and URLs all behave differently. Here's how to migrate off WordPress.com without losing content or rankings.

How to migrate from Shopify to WordPress (WooCommerce and ACF blocks)
Shopify-to-WordPress is a platform change, not a theme swap — products, collections, checkout, and apps all need deliberate mapping. Here's the agency playbook for landing on WooCommerce and ACF blocks.

WordPress custom post type migration: the agency guide
CPTs power portfolios, case studies, team pages, and resource libraries — but they don't migrate when you import pages. Here's how to move custom post types without losing content or URLs.

Migrating from Breakdance to ACF blocks
Breakdance is fast and developer-friendly — but agencies still migrate when they need one shared ACF block library across every client. Here is how to move Breakdance content into native blocks cleanly.

AIRA vs manual migration: which is right for your rebuild?
Still copying Elementor pages into ACF blocks by hand? Here is an honest comparison of manual migration vs AIRA — time, cost, what breaks, and when DIY still wins.

How to rebuild a WooCommerce site on ACF blocks
WooCommerce rebuilds are not just theme swaps — marketing pages live in page builders while products live in the database. Here is the full UK agency playbook for moving onto ACF blocks.

Migrating from Webflow to WordPress & ACF blocks
Webflow handovers are common — and export-only paths leave you rebuilding every section by hand. Here is how UK agencies crawl a live Webflow site and map it into an ACF block library.

Migrating from Bricks Builder to ACF blocks
Bricks is leaner than Elementor — but it's still a builder with its own data model. Here's when and how agencies migrate Bricks sites onto a shared ACF block library.

Migrating from the Salient theme to ACF blocks
Salient bundles WPBakery with its own shortcodes and Nectar Slider. Here is the complete playbook for migrating Salient client sites onto native ACF blocks.

Migrating from Thrive Architect to Gutenberg & ACF blocks
Thrive Architect powers funnels, lead gen pages and course sites — but it's not where most agencies want the next rebuild to land. Here's the full migration playbook.

Migrating from Flatsome & UX Builder to ACF blocks
Flatsome + UX Builder power a huge chunk of WooCommerce storefronts. Here's the full playbook for migrating off Flatsome onto a bespoke ACF block build.

Migrating from Oxygen Builder to native Gutenberg & ACF blocks
Oxygen outputs clean HTML but still locks you into its builder and template system. Here is how UK agencies move Oxygen-built pages onto portable ACF blocks.

WordPress multisite content migration: an agency guide
Multisite adds a layer most migration guides ignore. Here's how agencies handle content migration when WordPress multisite is involved.

How to migrate from Wix to WordPress (and into ACF blocks)
Wix gives you almost nothing to export — so a real migration means rebuilding from the live site. Here's how to move a Wix site onto WordPress and native ACF blocks without losing content or rankings.

How to migrate from Squarespace to WordPress (into ACF blocks)
Squarespace has a WordPress export — but it only carries a fraction of your site. Here's what it misses, and how to migrate a Squarespace site into native ACF blocks properly.

Migrating from Avada & Fusion Builder to ACF blocks
Avada powers a huge slice of the WordPress web — and Fusion Builder shortcodes are baked into every page. Here's how to migrate off Avada onto native ACF blocks.

The page builder exit guide: moving WordPress to native blocks
Page builders win the first hour and cost you for years. Here's the full, builder-by-builder guide to moving a WordPress site onto native ACF blocks — cleanly.

Migrating from WPBakery to native Gutenberg & ACF blocks
WPBakery stores layouts as shortcodes — deactivate it and your pages collapse. Here is how to move a WPBakery site onto lean, native ACF blocks.

Migrating from Beaver Builder to native Gutenberg & ACF blocks
Beaver Builder stores layouts in post meta, not portable blocks. Here is how UK agencies move a Beaver Builder site onto lean ACF blocks without blank pages or raw shortcodes.

How AI is changing WordPress content migration
Migration used to mean copy-paste or brittle scraping scripts. AI changes the economics — but only when it's pointed at the right problem. Here's where it actually helps.

Migrating from the Classic Editor to Gutenberg & ACF blocks
Classic Editor sites store content as raw HTML in post_content. Here is how UK agencies migrate that into structured Gutenberg and ACF blocks without losing headings, images or internal links.

WordPress content migration: 5 approaches compared
Migration means two different things in WordPress — moving a host vs moving content into a new structure. Here are the five approaches to the second, compared honestly for agency rebuilds.

Migrating from Divi to native Gutenberg & ACF blocks
Divi is quick to start and slow to leave — its shortcodes are baked into every page. Here is how to move a Divi site onto lean, native ACF blocks without losing content.

Migrating from Elementor to native Gutenberg & ACF blocks
Page builders are convenient until they are not. Here is how to move an Elementor site to lean, native ACF blocks — and what to watch out for on the way.
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